News Release


For media information, contact:
Zaundra Brown
Director of Public Relations and Information
404.297.9522, ext. 1757
brownz@gptc.edu

 

GPTC Marketing Department Wins Top Honors
National Marketing Organization Honors GPTC for Event Planning & Rebranding Effort

Clarkston, GA - November 04, 2012

(l. to r.) Cynthia Edwards, GPTC Vice President of Institutional Advancement; Cory Thompson, GPTC Public Relations & Information Director; Rose Flynn, GPTC Creative Director

The National Council for Marketing & Public Relations, (NCMPR) awarded Georgia Piedmont Technical College's marketing department two awards at its district two conference in Hilton Head South Carolina.

Georgia Piedmont Technical College (GPTC – formerly DeKalb Tech) was given the gold Medallion Award in the category of promotional campaign for a special event. This was given in recognition of the college's marketing and promotion of the annual Investing in Dreams Gala held in April of this year. This was the third year the GPTC Foundation hosted the fundraising event. This year's theme used the yellow-brick-road to follow your dreams to the emerald city, with GPTC being the place where educational and career dreams come true.

The college also received the silver Medallion Award for the college's rebranding initiative that began in mid-2011 and continues now. Georgia Piedmont Technical College rebranded from DeKalb Technical College to better reflect the community it serves. The rebranding of the college not only included the name change, but the change of everything on campus to reflect the new name and logo from letterhead and stationary to street signs and marquees in front of the campuses.

NCMPR is the only organization of its kind that represents marketing and public relations professionals at community and technical colleges. District 2 is comprised of community and technical colleges in 11 Southeastern states, along with the Bahamas and Bermuda. The NCMPR District 2 Medallion Awards is an annual award celebration honoring the marketing and communication efforts of community and technical college marketing and public relations professionals. The district received 437 Medallion Awards entries in more than 42 categories this year. The awards ceremony was held at the end of the annual district 2 conference October 21 – 24.

"We are honored to receive these prestigious awards on behalf of Georgia Piedmont Technical College," said Cory Thompson, the college's public relations and information director. "This was our first time entering this annual marketing competition. We've put a lot of hard work into our college's rebranding effort and our Investing in Dreams gala, and it was a humbling experience to be selected the best by our marketing peers." Thompson added. GPTC has entered its two winning entries in the district competition into the national NCMPR Paragon Awards competition. The judging will be conducted early next year and the winners will be announced at the national NCMPR conference in Chicago in March 2013.

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About Georgia Piedmont Technical College
Established in 1961, Georgia Piedmont Technical College (GPTC) is one of the top technical colleges in Georgia. As a student-centered institution, GPTC prepares individuals with the skills necessary to succeed in a rapidly changing, global economy. In August 2016, Georgia Piedmont was ranked among the top ten technical colleges in terms of enrollment by the Atlanta Business Chronicle. GPTC’s graduation rate is more than 74.3 percent, and its graduates secure employment at a level resulting in a 98.7 percent placement rate. With nearly 4,000 students, Georgia Piedmont’s adult education program is among the largest in the state. The college has 12 learning centers in DeKalb, Newton, Rockdale and Morgan counties. As set forth in its student catalog, Georgia Piedmont Technical College does not discriminate on the basis of race, color, creed, national or ethnic origin, sex, religion, disability, age, political affiliation or belief, genetic information, veteran status, or citizenship status (except in those special circumstances permitted or mandated by law). Contact Lisa Peters, the ADA Coordinator, at 404/297-9522, ext. 1154, ADA504Coordinator@gptc.edu or at the main DeKalb campus, 495 N. Indian Creek Drive, Clarkston, GA 30021 Room A-170; or Dr. Debra Gordon, the Title IX Coordinator, at 404/297-9522, ext. 1176, TitleIXCoordinator@gptc.edu or at the main DeKalb campus, 495 N. Indian Creek Drive, Clarkston, GA 30021 Room A-103 for assistance. For more information about our graduation rates and other important program information, please visit our website at https://www.gptc.edu/gainfulemployment.

A unit of the Technical College System of Georgia.